Your own personal website hype team
We bring the skills you need to generate more leads & sales from yours.
We do things a little differently
Copywriters will say weak messaging is the issue.
Designers will push for a rebrand and a redesign.
SEO experts will insist rankings are the key to growth.
Developers will want to rebuild everything from scratch.
But it’s rarely that simple.
There’s usually more than one reason your website isn’t bringing in leads. Focusing too much on just one area can mean missing the real problems. And the real opportunities.
A smarter, more balanced approach
We don’t believe in one-size-fits-all services. Instead, we look at what your website needs to perform at its best.
Great websites aren’t just about looking good. We’re not here to chase design awards, we’re here to help you get more customers.
We keep things lean, focused, and strategic, whether that means small tweaks or a full rebuild. No fluff. No wasted budget.
Hire your personal website hype team
Get in touchPaul Croft
I run Slab Seven from Bristol, building websites for service businesses that are better at what they do than their current site suggests.
A potential client has to trust you before they’ll get in touch, and your website does a lot of that work before you ever speak to them.
You’ll deal with me from the first conversation through to launch and after. When a project needs specialist design or development, I bring in people I work with.
Away from the desk I can often be found out and about walking Rusty, my Border Collie, who has firm views on how long I spend looking at a screen.


Where to start
If your website isn't doing your business justice, a website audit is the place to begin. I'll go through your current site and give you a clear list of what I'd change and why.
Go to the website audit page